Posts Categorized: Uncategorized

Making Sample Boards

So you just received all your materials and ready to start coating everything in sight. Before you do something to mother in laws driveway that you may regret for the rest of your life, you might want to consider making a few sample boards first. In dealer training Chuck makes it very clear that it…

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Has this ever happened to you?  You’ve gone through a picture-perfect appointment and after everything’s said and done… having gone just as well as it possibly could, you give the home owner the bottom line price for the job.  They then look at each other and, in unison, reply, “We love it!  We want it!…

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Advanced Training

CTi firmly believes in having the best trained Dealers in the industry.  Over the last few weeks, our Dealers have been training in Little Rock, Arkansas, Baton Rouge, Louisiana as well as at our headquarters in Largo, Florida.  These Dealers are learning how to create new looks and satisfy a larger number of new customers…

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Hiring a Salesperson

There are times during the life of a CTi Dealership where expansion leads to hiring a person to present the product in the customer’s home.  The right person with the right way of approaching customers can many times lead to higher closing rates on the inquiries your Dealership receives and sometimes will actually lead to…

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Advantages of Specialization

You wake up at three in the morning, and you hear water rushing in the basement from a broken pipe.  When your thoughts turn to fixing the problem, do you think about calling a plumber or a general handyman who can perform a number of different projects around the house?  If you’re like most people,…

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Full time or Part Time employees

One of the common questions I receive from new Dealers is “How do I start my business and keep employees busy while I’m ramping up?”  This is an age old question and, as usual, our Dealers have figured out some great ways to get their businesses up and running during those first months of operation. …

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Networking is one of the keys to running a successful business.  Meeting up with the right people, introducing your products and getting your market excited about CTi is all a part of getting in front of the right individuals.  A great resource to help you in the endeavor is BNI International Business Networking.  BNI has…

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A Walk Down Memory Lane

Came across this photo, circa 1992 showing the original CTi headquarters. The next couple of photos are today’s headquarters and training center for Concrete Technology. What a ride it’s been, we owe our success to all of our Dealers, Distributors and employees who make it happen everyday. Thank You for everything you guys do, the…

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A customer needs to trust you prior to buying your product. We mention in our marketing seminar that the purchasing decision rests on two main questions being answered: 1) Why do I want to buy this particular product? 2) Why do I want to buy this product from your company? Trust goes a long way…

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How Did This All Start?

Twenty-seven years ago, our owner and founder, Kevin Rosenberger, was a hard working pool deck applicator. In those days, applications only came with a one-year warranty and, as short as it was, applicators were still deluged with warranty work! Kevin decided there had to be a better way. He started experimenting with unique materials and…

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